CARLSON REZIDOR

CGI, Film, AR, VR

Tasked with working alongside the brand management team and their external interior design team as they were developing the brand identity for RED by producing a high volume of rich photo-realistic media including images and videos. Further value was obtained from these visualisation assets when they were re-purposed for interactive viewing and engagement as part of the global launch programme.

This content was then deployed in our immersive Reality Portal, running a number of projectors to create a visual experience that is wider than human field of view, giving clients the shared experience of “walking through” the environment.

Watch the Unreal to Real video here: