LOVELL HOMES

Brief

Lovell Homes required some initial digital media to help early promotion of the new residential development at Trinity Walk, Woolwich.

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Approach

Our studio developed a series of films and high-end visuals to support the marketing team in conveying each of the various apartment blocks that were underdevelopment.

For the marketing suite, we prepared a range of interactive environments that contained configurable finishes. These were then deployed within the full-scale Reality Portal that was installed in the marketing suite to offer visitors a highly believable tour of the apartments.

Outcome

Using this technology Lovell Homes provided buyers with a new and exciting shopping experiance that allowed them to fully immerse themselves into their potential future home.

This immersive Reality Portal has been incredibly popular with those who have visited our marketing suite. It’s a great experience for future and new homebuyers. The option to change the specification while walking around the apartment is especially helpful, allowing users to picture how they’d like their new home to look.

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